Rienzome

Our Tenugui Supplier, Todaya Shoten is a well-established tenugui manufacturer with a history of over 150 years, located in Nihonbashi, Tokyo.
Their brand, Rienzome (梨園染め), is known for its beautifully dyed tenugui made from carefully selected, high-quality natural cotton. From traditional Japanese motifs to modern, everyday designs, Rienzome tenugui showcase a wide variety of patterns.

These tenugui are dyed using Chusen (注染), a technique officially recognized by the Japanese government as a traditional craft. Each one is carefully hand-dyed by skilled artisans, resulting in tenugui of exceptional quality and authenticity.

Features and Craftsmanship of “Rienzome tenugui”

1.Design

As the name Rienzome suggests, their collection includes designs inspired by the rich world of Kabuki. The collection also features classic Japanese patterns loved for generations, seasonal themes that capture Japan’s natural beauty, and contemporary designs that suit modern tastes and lifestyles.
The wide range of designs is one of the defining characteristics of Rienzome tenugui.

2.Fabric

Rienzome tenugui are made from soft, natural cotton that is gentle on the skin. This cotton is both durable and lightweight, with excellent absorbency and quick-drying properties—perfect for daily use.
With each wash, the tenugui becomes softer and more comfortable. The colors also mellow gradually over time, allowing you to enjoy the natural aging process of the fabric.

3.Dyeing Process

Rienzome tenugui are dyed using Chusen, a traditional Japanese dyeing method that involves many steps performed by hand. One of the distinctive features of Chusen-dyed tenugui is that there is no front or back—both sides are equally vibrant. 

The Chusen technique allows dye to soak completely through the fabric, from surface to core. It also enables subtle color gradations and multi-colored designs using a single stencil—something difficult to achieve with other dyeing methods. The result is a warm, hand-dyed look unique to this craft.

We carry a wide selection of Rienzome tenugui by Todaya Shoten in our online store, with seasonal suggestions and styles to suit various tastes.

Tenugui are versatile, practical, and beautiful. Why not incorporate one into your daily life? Explore our collection and find the perfect design to match your personal style or seasonal mood.